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Cookies What are cookies? Cookies are small text files that are placed on your computer by websites that you visit. Our site and our partners use cookies to enhance your experience, analyse traffic and for ad personalisation and measurement. You can restrict or block cookies using your browser settings. Information on how to do this is detailed below in the ā€œHow to manage cookiesā€ section. How to manage cookies Some cookies are strictly necessary to allow you to use the website and its features, such as storing items in your basket. Without these cookies these features cannot be provided which may impair the functionality of the website meaning you are unable to shop on our website. You can select the cookies you would like this website to store on your device by changing your browser settings. Each browser allows you to restrict or block cookies in different ways. Details on how to do this in each browser can be found on the ICO website (please note that we are not responsible for the content of external websites), visit:https://ico.org.uk/your-data-matters/online/cookies/ Within most browsers you can utilise private browsing modes that typically do not save local data associated with the session, such as cookies. These are typically deleted when you close all the windows. You can install a browser add-on to opt-out of Google Analytics in your browser across all websites (please note that we are not responsible for the content of external websites), visit:https://tools.google.com/dlpage/gaoptout Types of cookies First-party cookies - these are set by the website you have accessed. They are often used to remember your preferences on the website, such as your preferred currency or items in your basket. Third-party cookies – these are set by a website other than the one you are accessing. Session cookies – these are temporary cookies, which are deleted when you close your browser. Persistent cookies – these remain on your device until you erase them or they expire.

Privacy Policy The Essential Baby Co CIC are committed to protecting our customer's privacy. Please take the time to review this notice which explains what information we collect about you, how we use it, and your rights. The Essential Baby Co CIC (ā€œweā€ or ā€œusā€) is the data controller of the personal data collected via or in connection with mioskincare.com and any associated App (the ā€œSiteā€). What personal data do we collect about you? •We collect personal data from you when you provide it to us directly and through your use of the Site. This information may include: •Information you provide to us when you use our Site (e.g., your name, contact details, gender, product reviews, and any information which you add to your account profile). •Transaction and billing information, if you make any purchases from us or using our Site (e.g., credit/debit card details and delivery information); •Records of your interactions with us (e.g., if you contact our customer service team, interact with us on social media). •Information you provide us when you enter a competition or participate in a survey. •Information collected automatically, using cookies and other tracking technologies (e.g., which pages you viewed and whether you clicked on a link in one of our email updates). We may also collect information about the device you use to access our Site; and •Other information necessary to provide the Site, for example we may access your location if you give us your consent. If you also shop in one of our stores, we may combine information you give us in-store (e.g., if you make a purchase or join our mailing list in-store) with the information above. What do we use this personal data for? Depending on how you use our Site, your interactions with us, and the permissions you give us, the purposes for which we use your personal data include: •To fulfil your order and maintain your online account. •To manage and respond to any queries or complaints to our customer service team. •To personalise the Site to you and show you content we think you will be most interested in, based on your account information, your purchase history and your browsing activity. •To improve and maintain the Site and monitor its usage. •For market research, e.g., we may contact you for feedback about our products. •To send you marketing messages and show you targeted advertising, where we have your consent or are otherwise permitted to do so. •For security purposes, to investigate fraud and where necessary to protect ourselves and third parties. •To comply with our legal and regulatory obligations. We rely on the following legal basis, under data protection law, to process your personal data: •Because the processing is necessary to perform a contract with you or take steps prior to entering a contract with you (e.g., where you have made a purchase with us, we use your personal data to process the payment and fulfil your order). •Because we have obtained your consent (e.g., where you contact us with a query, where you add optional information to your account profile, or if you consent to receive marketing from us). •Because it is in our legitimate interests as an e-commerce provider to maintain and promote our services. We are always seeking to understand more about our customers to offer the best products and customer experience. We use information about you to tailor your view of the Site, to make it more interesting and relevant in respect of the products and offers on view. Our Site may allow you the option of adding additional information to your account profile, such as information about your body type, skin type, hair type, hair condition, training regime, performance goals, height and weight. We treat this information with sensitivity, as we understand it can reveal information about your health or ethnicity, for example. You do not have to provide this information to us and can delete it or update it at any time. Marketing We love to communicate with our customers and so, depending on your marketing preferences, we may use your personal data to send you marketing messages by email, phone or post. Some of these messages may be tailored to you, based on your previous browsing or purchase activity, and other information we hold about you. If you no longer want to receive marketing communications from us (or would like to opt back in!), you can change your preferences at any time by contacting us (details below), clicking on the ā€˜unsubscribe’ link in any email, or updating your settings in your account. If you unsubscribe from marketing, please note we may still contact you with service messages from time to time (e.g., order and delivery confirmations, and information about your legal rights). You may also see ads for our Site on third party websites, including on social media. These ads may be tailored to you using cookies (which track your web activity, so enable us to serve ads to customers who have visited our Site). Where you see an ad on social media, this may because we have engaged the social network to show ads to our customers, or users who match the demographic profile of our customers. In some cases, this may involve sharing your email address with the social network. If you no longer want to see tailored ads you can change your cookie and privacy settings on your browser and these third-party websites. Who do we share this personal data with? We share customers’ personal data with third parties in the following circumstances: •With other companies in our group of companies, as necessary to operate the Site. •With our suppliers and service providers working for us, e.g., payment processors and delivery companies. •With our professional and legal advisors. •With third parties engaged in fraud prevention and detection. •With law enforcement or other governmental authorities, e.g. to report a fraud or in response to a lawful request. •If we sell any business assets, the personal data of our customers may be disclosed to a potential buyer. In this event, we will make reasonable attempts to ensure the buyer will be bound by the terms of this Privacy Policy. •Otherwise, where we have your consent or are otherwise legally permitted to do so. Storage and Retention We use service providers based around the world. Consequently, your personal data may be processed in countries outside of Europe, including in countries where you may have fewer legal rights in respect of your data than you do under local law. If we transfer personal data outside the European Economic Area we will, as required by applicable law, ensure that your privacy rights are adequately protected by appropriate safeguards, particularly the EU’s standard contractual clauses. Please contact us if you would like more information about these safeguards. We will keep your personal data for as long as we need it for the purposes set out above, and so this period will vary depending on your interactions with us. For example, where you have made a purchase with us, we will keep a record of your purchase for the period necessary for invoicing, tax and warranty purposes. We may also keep a record of correspondence with you (for example if you have made a complaint about a product) for as long as is necessary to protect us from a legal claim. Where we no longer have a need to keep your information, we will delete it. Please note that where you unsubscribe from our marketing communications, we will keep a record of your email address to ensure we do not send you marketing emails in future. Security This Site ensures that data is encrypted when leaving the Site. This process involves the converting of information or data into a code to prevent unauthorised access. This Site follows this process and employs secure methods to ensure the protection of all credit and debit card transactions. Encryption methods such as SSL are utilised to protect customer data when in transit to and from this Site over a secure communications channel. Whilst we do everything within our power to ensure that personal data is always protected from our Site, we cannot guarantee the security and integrity of the information that has been transmitted to our Site. Children Our Site is not intended for, and should not be used by, children under the age of 18. We do not knowingly collect personal data from children under 18. Cookies Our Sites uses cookies and similar technologies to provide certain functionality to the Site, to understand and measure its performance, and to deliver targeted advertising. Please see our Cookie Policy for further information about the cookies we use and how to amend your cookie settings. Your rights You have certain rights in respect of your personal data, including the right to access, portability, correct, and request the erasure of your personal data. You also have the right to object to your personal data being used for certain purposes, including to send you marketing. See ā€˜Marketing’ above, for more details of how to opt-out of marketing. We will comply with any requests to exercise your rights in accordance with applicable law. Please be aware, however, that there are several limitations to these rights, and there may be circumstances where we are not able to comply with your request. To make any requests regarding your personal data, or if you have any questions or concerns regarding your personal data, you should contact us using the details below. You are also entitled to contact your local supervisory authority for data protection. Contact Us If you have any queries on any aspect of our Privacy Policy, please contact us. Last updated 21/11/2024

Terms & Conditions These terms and conditions ('the Terms') govern the users ('you' or 'your') use of the website www.essbaby.com('the Website') and your relationship with: The Essential Baby Co CIC 1. Agreement By using the Website, you agree to be bound by these Terms. 1. Amendments We reserve the right to: Update these Terms from time to time and any changes will be notified to you via a suitable announcement on the Website. It is your responsibility to check for such changes. The changes will apply to the use of the Website after we have given such an announcement. If you do not wish to accept the new Terms you should not continue to use the Website. If you continue to use the Website after the date on which the change comes into effect, your use of the Website indicates your agreement to be bound by the new Terms; and modify or withdraw, temporarily or permanently, this Website and the material contained within (or any part) without notice to you and you confirm that we shall not be liable to you for any modification to or withdrawal of the Website or its contents. 1. Registration You warrant that: The personal information which you are required to provide when you register is true, accurate, current and complete in all respects; and you are not impersonating any other person or entity. The products purchased on this site are for private and domestic use only and are not for re sale. You will notify us immediately of any changes to the personal information by e-mailing or telephoning our customer service representatives at: 1. Privacy Policy We will treat all your personal information as confidential and will only use it in accordance with our Privacy Policy. When you shop on this Website, we will ask you to input personal details for us to identify you, such as your name, e-mail address, billing address, delivery address, credit card or other payment information. We confirm that this information will be held by us in accordance with the registration we have with the Data Commissioner's office. 1. Protecting Your Security To ensure that your credit, debit or charge card is not being used without your consent, we will validate name, address and other personal information supplied by you during the order process against appropriate third-party databases. We take the risk of internet fraud very seriously. With the volume of fraudulent credit card transactions increasing, we make every effort to ensure all orders are thoroughly checked using the information already supplied. There is a possibility we may contact you to make additional security checks, and we ask for your co-operation to enable us to complete them. We will not tolerate fraudulent transactions, and such transactions will be reported to the relevant authorities. By accepting these terms and conditions you consent to such checks being made. In performing these checks personal information provided by you may be disclosed to a registered Credit Reference Agency which may keep a record of that information. You can rest assured that this is done only to confirm your identity, that a credit check is not performed and that your credit rating will be unaffected. All information provided by you will be treated securely and strictly in accordance with the Data Protection Act 1998. 1. Compliance The Website may only be used for lawful purposes and in a lawful manner. You agree to comply with all applicable laws, statutes and regulations regarding the Website and its use. You agree not to upload or transmit through the Website: any computer viruses or anything else designed to interfere with, interrupt or disrupt the normal operating procedures of a computer; and any material which is defamatory, offensive or of an obscene character 1. Indemnity You agree to fully indemnify, defend and hold us, and our officers, directors, employees and suppliers, harmless immediately on demand, from and against all claims, losses, costs and expenses, including reasonable legal fees, arising out of any breach of these Terms by you, or any other liabilities arising out of your use of this Website or any other person accessing the Website using your personal information. 1. Third Party Links As a convenience to our customers, the Website may include links to other websites or material which is beyond our control. For your information, we are not responsible for such websites or material, nor do we review or endorse them. We will not be liable, whether directly or indirectly, for the privacy practices or content of such websites nor for any damage, loss or offence caused or alleged to be caused in connection with, the use of or reliance on any such advertising, content, products, materials or services available on such external websites or resources. 1. Orders All orders are subject to acceptance and availability. If the goods ordered are not available, you will be notified by e-mail (or by other means if no e-mail address has been provided) and you will have the option either to wait until the item is available from stock or to cancel your order. Any orders placed by you will be treated as an offer to purchase the goods or services from us and we have the right to reject such offers at any time. You acknowledge that any automated acknowledgment of your order which you may receive from us shall not amount to our acceptance of your offer to purchase goods or services advertised on the Website. The conclusion of a contract between you and us will take place when we (i) debit your credit, debit card or PayPal account or (ii) dispatch the goods to you or commence the services, whichever is the latter. We will take all reasonable care, in so far as it is in our power to do so, to keep the details of your order and payment secure, but in the absence of negligence on our part we cannot be liable for any loss you may suffer if a third party procures unauthorised access to any data provided by you when accessing or ordering from the Website. The products sold on the Website are not for re-sale or distribution. You are limited to a purchase of 5 items of any one product. We reserve the right to cancel orders and/or suspend accounts where we believe products are being ordered in breach of this provision. You will assume the risk for the products once they have been delivered to the delivery address which you specified when ordering the products. We accept no liability where you provide an incorrect delivery address or where you fail to collect the products from the delivery address which you specified. * Cancellation Rights Where you have purchased the goods or services as a consumer (i.e. for private use as opposed to business use), please note that you are entitled to cancel any contract completed with us within 14 days from the day on which you acquire physical possession of the goods. If you wish to cancel a contract pursuant to this clause, then please see our Returns Policy for further details of how. * Price and Payment All prices shown are inclusive of VAT (only where applicable - see below) at the current rates and are correct at the time of entering the information onto the system. We reserve the right, however, to change prices at any time without noticing you. If your delivery address is within the United Kingdom, no additional taxes will be charged to you. If your delivery address is outside of the United Kingdom, you may be subject to import duties and taxes (including VAT), which are levied once a delivery reaches your destination country. Any such additional charges must be borne by you. You should note that customs policies and practices vary widely from country to country. We recommend that you contact your local customs office for information. Please note that when shipping goods from outside the United Kingdom, cross border shipments may be subject to opening and inspection by customs authorities. In respect of all goods dispatched to you to an address outside of the United Kingdom, you are deemed to be the importer of the goods and must therefore comply with all the laws and regulations of the country into which the goods are being delivered. Payment can be made by any major credit or debit card or via your PayPal account. Payment will be debited and cleared from your account before the dispatch of your goods or provision of the service to you. If payment is to be made via a credit card a pre-auth value of £0.01 will be held against the card until the card issuer validates the payment. In the unlikely event that the price shown on the checkout page is wrong, and we discover this before accepting your order in accordance with clause 9, we are not required to sell the goods to you at the price shown. We always try and ensure that the prices of goods shown on our website are accurate, but occasionally genuine errors may occur. If we discover an error in the price of the goods that you have ordered, we will let you know as soon as possible and give you the option of reconfirming your order at the correct price or cancelling it. If you cancel your order and you have already paid for the goods, then you will receive a full refund. You confirm that the credit, debit card or PayPal account that is being used is yours. All credit/debit cardholders are subject to validation checks and authorisation by the card issuer. If the issuer of your payment card refuses to or does not, for any reason, authorise payment to us we will not be liable to you for any delay or non-delivery. If your credit or debit payment is not processed successfully for any reason, we reserve the right to reattempt to process payment within 48 hours. If the payment is still unsuccessful, we will give you at least 48 hours' notice in advance of any further reattempt to process payment by sending an email to the email address you have provided to us. If you do not want us to reattempt to process payment, you must cancel your order in advance. You may only use one discount code with each order. We reserve the right to reject or cancel any orders where you add more than one discount code to the basket. We allow you to use discount codes strictly on the terms and conditions upon which they were issued which, amongst other things, may include terms relating to your eligibility to use them and a maximum order value. Please familiarise yourself with these terms and conditions before you place an order as we reserve the right to reject or cancel any orders which do not comply with these terms even if your credit or debit card has been charged. If there is any inconsistency between the terms and conditions upon which the discount codes were issued and these terms and conditions, the discount code terms and conditions prevail. A copy of the discount code terms and conditions can be obtained by mailing or telephoning our customer service representatives at: Tel: 0753 271 5740 * Eligibility to Purchase To be eligible to purchase goods on this Website and lawfully enter into and form contracts on this Website under English law you must: if an individual, be 18 years of age or over; and register your real name, address, phone number, e-mail address any other details requested. By offering to purchase goods and services you represent to us that you are 18 years of age or over and authorise us to transmit information (included updated information) to obtain information from third parties, including but not limited to, your debit or credit card numbers or credit reports to authenticate your identity, to validate your credit card, to obtain an initial credit card authorisation and to authorise individual purchase transactions. * Intellectual Property The content of the Website is protected by copyright, trademarks, database and other intellectual property rights and you acknowledge that the material and content supplied as part of the Website shall remain with us or our licensors. You may retrieve and display the content of the Website on a computer screen, store such content in electronic form on disk (but not any server or other storage device connected to a network) or print one copy of such content for your own personal, non-commercial use, provided you keep intact all and any copyright and proprietary notices. You may not otherwise reproduce, modify, copy or distribute or use for commercial purposes any of the materials or content on the Website. * Limitation of Liability Notwithstanding any other provision in the Terms, nothing in these Terms: affect or limit your rights as a consumer under English law; or will exclude or limit our liability for death or personal injury resulting from our negligence. The Website is provided on an 'as is' and 'as available' basis without any representation or endorsement made and we make no warranties, whether express or implied, in relation to it and its use. You acknowledge that we cannot guarantee and cannot be responsible for the security or privacy of the Website and any information provided by you. You must bear the risk associated with the use of the Internet. Whilst we will try to ensure that material included on the Website is correct, reputable and of high quality, we cannot accept responsibility if this is not the case. We will not be responsible for any errors or omissions or for the results obtained from the use of such information or for any technical problems you may experience with the Website. If we are informed of any inaccuracies in the material on the Website, we will attempt to correct this as soon as we reasonably can. We disclaim all liabilities in connection with the following: incompatibility of the Website with any of your equipment, software or telecommunications links; technical problems including errors or interruptions of the Website; unsuitability, unreliability or inaccuracy of the Website; and failure of the Website to meet your requirements. To the full extent allowed by applicable law, you agree that we will not be liable to you or any third party for any consequential or incidental damages (both of which terms includes, without limitation, pure economic loss, loss of profits, loss of business, loss of anticipated savings, wasted expenditure, loss of privacy and loss of data) or any other indirect, special or punitive damages whatsoever that arise out of or are related to the Website. * Severance If any part of the Terms shall be deemed unlawful, void or for any reason unenforceable, then that provision shall be deemed severable from these Terms and shall not affect the validity and enforceability of any remaining provisions of the Terms. * Waiver No waiver by us shall be construed as a waiver of any proceeding or succeeding breach of any provision. * Entire Agreement These Terms form the entire basis of any agreement reached between you and us. * Law and Jurisdiction These Terms shall be governed by and construed in accordance with the laws of England and Wales and any disputes will be decided only by the English courts. * Reviews If you submit a review, you grant us a non-exclusive, royalty-free, perpetual, irrevocable, and fully sub-licensable right to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, and display such content throughout the world in any media. You grant cherrysmiracles.co.uk and its sub-licensees the right to use the name that you submit in connection with such content, if they choose. You agree to waive your right to be identified as the author of such content and your right to object to derogatory treatment of such content. You agree to perform all further acts necessary to perfect any of the above rights granted by you to cherrysmiracles.co.uk, including the execution of deeds and documents, at the request of cherrysmiracles.co.uk. You represent and warrant that you own or otherwise control all the rights to the content that you post; that, as at the date that the content or material is submitted to The Essential Baby Co CIC and The Essential Baby Company Ltd. The content and material are accurate; Use of the content and material you supply does not breach any applicable cherrysmiracles.co.uk guidelines and will not cause injury to any person or entity (including that the content or material is not defamatory). You agree to indemnify The Essential Baby Co CIC for all claims brought by a third party against The Essential Baby Co CIC arising out of or in connection with a breach of any of these warranties. Winners of the review competition will be notified by email. Failure to respond to our notification email within 20 days will result in the prize being forfeit. * Multibuy Offers This offer applies only to qualifying items listed in the Multibuy area of this Website. Where any goods are returned (except for an exchange where products are faulty/defective), we are entitled to either require the return of all goods delivered as part of that Multibuy offer at your cost or charge you for the goods retained by you at the full price quoted on this site.

Refunds & Returns Policy Our Refunds & Returns Policy forms part of, and must be read in conjunction with, our Terms and Conditions of Sale. We reserve the right to change this Returns Policy at any time. This Returns Policy was last updated on 15/12/2024. It is important that you check your order or items upon receipt and always before use. If any errors occur or issues arise, these need to be reported to us immediately so we can investigate. Before attempting to return an order, you will need to contact our customer service team to request a returns authorisation number. Without this number, it can be difficult to process your return, meaning the process may take longer. ________________________________________ Courses and Digital Products Right to Cancel •For online courses, you have the right to cancel your purchase within 14 days without giving a reason, provided the course has not been accessed. •If you access or download any part of a digital product or online course, you waive your right to cancel the purchase. Refund Eligibility •Refunds for courses and modules will only be considered if: 1.No portion of the course or module has been accessed. 2.The refund request is made within the 14-day cancellation period. •If the course materials have been accessed, no refund will be provided unless there is evidence of significant technical issues preventing access to the course. Technical Issues If you experience technical difficulties accessing your course, please contact our customer service team immediately. If we cannot resolve the issue, you may be eligible for a refund or extension. Incorrect Course Enrolment If you were enrolled in the wrong course or module, please contact us within 14 days of enrolment to arrange a transfer or refund. ________________________________________ General Returns Policy Your Statutory Rights Our Returns Policy does not affect your statutory rights. For more information about your other statutory rights, please visit the UK Government's website at www.direct.gov.uk or contact Consumer Direct, the Government-funded consumer advice service at 08454 04 05 06. Right to Cancel for Physical Items You have the right to cancel this contract within 14 days without giving a reason. This applies to physical products only. For courses, see the ā€œCourses and Digital Productsā€ section above. Effects of Cancellation If you cancel this contract, we will reimburse all payments received, including delivery costs (except supplementary costs for non-standard delivery). A deduction may be made for any loss in value if the goods are handled unnecessarily. ________________________________________ Reporting Issues with Courses •Technical Issues: Provide screenshots or details of any issues experienced accessing the course. •Faulty Content: If you believe the course contains incorrect or missing information, please contact us immediately so we can investigate. ________________________________________ How Do I Arrange a Return? 1.Contact Customer Service: oProvide your order number, the item you want to return, and the reason for the return. 2.Obtain Returns Authorization: oYou will be provided with a return’s authorisation number and instructions. 3.Secure Packaging: oPackage the item securely with the returns form included inside. 4.Proof of Postage: oObtain proof of postage, as the item is your responsibility until it reaches us. ________________________________________ Complaints If you are not satisfied with the way in which we have handled your course enrolment, refund, or return, please contact our customer service representatives via our website.

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